Eli Wachs, CEO at Footprint
Brought to you by Navan (Formerly Trip Actions)
Question to you, friends… I’m considering open sourcing more of the Money20/20 research process and raising the curtain on how we think about content. I get a lot of questions about it and I’m wondering if it’s something you all are interested in. Please respond if you have thoughts :)
Back to our regularly scheduled programming…
First thing’s first: episodes on Spotify & Apple
Second thing’s second, hi… that seems backwards. I should’ve greeted you first. My mother would be disappointed. We’ll revisit that next week and maybe with my therapist before then.
We’re tickled to have the always entertaining, engaging, and provocative Eli Wachs, Co-founder of Footprint on the show.
Footprint provides frictionless identity verification and PII vaulting, but the grand vision is much larger. A single source of identity, a hub to manage identity permissioning, and more. We talk about Eli’s love for writing, trying to read history that doesn’t make us cry, how he met his co-founder, building Footprint, and fighting fraud.
We also go into the fun stuff like Eli’s experiences doing stand-up, opening for Sam Morrill, the radical honesty of comedy, and how it makes us better people. Jump in!
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(1:59) - Eli’s background (we love Philly!)
(14:33) - Life at Stanford and the Big Tech shift
(19:37) - Building Footprint: Meeting the Co-founder
(24:30) - Eli’s investor updates
(30:20) - Navan Ad read
(31:50) - The Footprint business model, fighting fraud, privacy, and dealing with becoming a behemoth of data
(42:05) - How is the competitive landscape of your industry developing?
(49:07) - Where is the true growth potential for Footprint?
(52:04) - Eli’s illustrious Stand-up comedy career and its impact on his business career
(1:04:46) - What can we do to help Footprint?
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Zach Anderson Pettet
Your Unqualified Host & Content Director at Money20/20